Dubai/London – June 25, 2025 – The Global Alliance for Artificial Intelligence (GAFAI) today announced a strategic partnership with Dubai-based ZWAG AI SOLUTIONS to advance ethical AI development, anchored by the launch of Mātr – the world's first Universal Interpretation Model designed to eliminate linguistic bias in artificial intelligence systems.
The memorandum of understanding formalizes a collaboration to address fundamental equity challenges in AI development, with ZWAG's breakthrough Mātr technology positioned to transform how AI systems process human language and cultural expression. The partnership will focus on four key pillars:
1. Development of bias-free AI frameworks
2. Ethical governance standards
3. Inclusive AI education programs
4. Social-impact initiatives targeting underrepresented communities
Executive Perspectives
Mohamed Al Marri, CEO of GAFAI, stated: "Linguistic bias remains AI's most persistent equity challenge. With Mātr, we're not just addressing a technical gap – we're honoring the full spectrum of human expression. This collaboration embodies our conviction that breakthrough innovation and ethical responsibility are inseparable."
Priya M Nair, Founder & CEO of ZWAG, added: "Current AI systems overlook nearly 70% of the world's linguistic diversity. Through this alliance, we're rebuilding AI from the ground up to prioritize true inclusion. Mātr represents a paradigm shift where every voice can shape our technological future."
Partnership Highlights
· Joint development of certification standards for culturally inclusive AI
· Knowledge-sharing programs for Global South AI developers
· Co-branded research on equitable AI implementation
· Integration of Mātr technology across GAFAI's global network
· Annual Responsible AI Summit hosted in Dubai
The collaboration leverages GAFAI's ethical AI governance frameworks and ZWAG's proprietary interpretation technology, which can process over 1,000 language variants while maintaining cultural context – addressing what the partners identify as "the representation crisis" in current AI systems.
Availability
Mātr's first implementation framework will be available to GAFAI members during the Pilot roll-out early 2026.
About the Organizations
GAFAI (Global Alliance for Artificial Intelligence) is a UK-based coalition of 300+ institutions advancing human-centric AI through policy frameworks, certification programs, and global ethics initiatives.
ZWAG AI SOLUTIONS is a Dubai-based innovator specializing in culturally intelligent AI systems, with deployments across 17 emerging markets.
Media Contacts
GAFAI: contact@gafai.org
ZWAG: hello@zwag.ai
